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Jul 31, 2010

Shutterfly appoints Charlotte Falls vice president of legal and general counsel

Future US' former general counsel and secretary set to oversee Shutterfly's legal and governance affairs

Shutterfly, the NASDAQ-listed social media service provider, has selected Charlotte Falla to fill the role of vice president of legal and general counsel. In this position she oversees all legal affairs and manages the 
company’s corporate governance and securities compliance programs. She reports to Mark Rubash, the Redwood City, California-based company’s senior vice president and CFO.

‘Charlotte’s deep legal experience in technology, new media and e-commerce affairs will provide invaluable guidance as we continue to scale Shutterfly’s global consumer and commercial efforts,’ Rubash says in a release announcing her appointment.

Falla is no stranger to the technology sector, especially the so-called new media and e-commerce spaces. Indeed, she brings more than 15 years of legal experience to the role. Most recently she served as general counsel and secretary of Future US, a digital media publisher based in New York and 
San Francisco, and before that she was associate general counsel of online video retail giant Netflix.

Additional experience includes a stint as senior investment manager of Intel Capital’s digital content and new media division and counsel at Tribune Company. Prior to joining Tribune, Falla held various senior-level legal positions at Aspect Software and Immersion Corporation, where she often handled IP licensing issues.

Falla received her undergraduate degree from the University of Illinois. She also holds an MA in elementary and special education from the National-Louis University, as well as 
a JD from Harvard Law School.