Author
Managing director, shareholder services, Broadridge Financial
Using technology for better shareholder engagement
Amid growing pressure from activists, technology is changing issuers’ communications strategies – particularly with respect to retail shareholders
Recent proxy contests are painful reminders to board members and investor relations (IR) professionals of the importance of effective shareholder engagement. With activists managing more than $200 billion in assets, the stakes for effective communication are greater
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Technology & social media
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